New Orleans is famous for the Jazz Festival, French Quarter Festival, and many other iconic events. In 2018, Barton, Gibson & Carr Creative Agency introduced the world to New Orleans’ newest celebration of cheese: The Fête des Fromages across all digital platforms.

Through strategic marketing, earned media, social media management, and grassroots campaigns, we helped make the Cheese Fest a resounding success for two consecutive years. Cheesemakers of all sizes, from across the country and around the globe, showcased their finest cheeses. The results speak for themselves: thousands of glasses of wine and over 100 varieties of cheese were savored by festival-goers, cementing the festival as a must-attend culinary event.

At every step, Barton, Gibson & Carr captured the excitement: photographing events for social media, redesigning the festival website, creating and managing online advertising, and developing a cohesive digital presence that elevated the festival’s brand. Our team’s expertise in food branding, culinary marketing, and experiential event promotion ensured that the Cheese Fest wasn’t just an event—it became a beloved New Orleans tradition.

At Barton, Gibson & Carr, we don’t just market events—we celebrate flavor, craft, and culture. Our love for marketing cheese drives our creativity, helping culinary brands, festivals, and cheesemakers reach audiences, build loyalty, and create unforgettable experiences.